The world as we know it has changed dramatically. It’s safe to say that our traditional selling tactics no longer cut it. Here’s everything you need to know about the new sales era and why Sales Performance Management (SPM) is crucial to surviving it.
Throughout all of the disruptions this year, one thing is clear: change is inevitable, and sales agility and data accuracy are crucial to survive.
As a result, there’s been a boom in digital transformation. Dell Technologies’ Digital Transformation Index shows that “80 percent of organizations globally have fast-tracked some digital transformation programs.” And the trend isn’t slowing down anytime soon.
However, there’s a glaring problem: enterprises aren’t equipped to adjust plans quickly and they lack the data accuracy to make swift, strategic decisions. Forrester reports that only 27% of businesses can adapt plans with agility, and the latest Gartner research shows that more than half of leaders (55%) don’t trust their sales forecast.
That leaves companies in a dangerous situation. Without confidence in your sales data, you can’t act agilely, and your ability to anticipate new challenges and recover successfully is stifled.
But there is hope. Sales Performance Management (SPM) empowers agility and data accuracy and accelerates digital transformation by ensuring your company is aligned and processes are:
- Automated and seamless integrated
- Collaborative and aligned cross-functionally
- Data-informed with insights-driven
- Continuous and enable real-time course correction
Download the guide to discover how you can get started today.
