87% of sales teams struggle to meet or exceed quota targets.
As companies encounter challenges in achieving quotas, compensation strategies are evolving. Sales compensation plans are key to rewarding, creating, and keeping high performers. Effective plans consider factors like industry benchmarks, historical sales data, and individual and team contributions to ensure fairness and motivation. Ideal incentive plans provide clear, attainable targets that drive sales efforts while encouraging consistent performance.
Sales compensation planning can be particularly challenging in a volatile economic environment. Companies must maintain tight budget control, yet it's essential to ensure that account executives (AEs) are well-compensated and motivated. After all, motivated AEs are crucial for driving balanced growth and profitability in a company.
How will this report help your sales compensation strategy?
- Benchmark the performance of your own sales team against industry performance
- Understand how sales compensation models are evolving, and how you can stay with the times
- Learn how technology – AI, machine learning, and cloud-based platforms – improves the accuracy and scalability of compensation plans
- And so much more
Download the 2025 Sales Compensation Report to learn about sales compensation benchmarking, sales compensation trends in 2025, sales performance metrics, retention strategies for sales teams, AI in sales compensation, and so much more!